Marketing

Sales Potential
Potential sales volume is difficult to quantify, but in the context of modern hygiene awareness, and assumption of a couple of percentage points share of the toothbrush market would seem reasonable. The total market for toothbrushes amounts to an astounding 600million units per annum in the USA and 300million in Europe. The assumed share would therefore constitute significant volume in any company's perspective. Associated mouthrinse consumption would be of the order of - a pint, per brush user, per annum. The latter projected on the basis of the above annual quantity, 2% migration from conventional brushes, and two brushes per person per annum, - yields a consumption of - 750 thousand gallons per annum in USA and 375 thousand in Europe.

Cost
Cost estimates indicates that, at a retail-selling price only slightly higher than that of a conventional toothbrush, potential profit margin is substantial.

Launch Strategy
Patents are pending in the USA, and in major European countries, and the inventor wishes to identify a manufacturer interested in acquiring the patent rights in exchange for royalties or perhaps a once-off payment. Noel Hensey & Associates provide an engineering development service to approved clients, and are willing to assist, free of charge, with the manufacturing launch of the Bac-free brush.

IF YOU ARE MANUFACTURER OR INVESTOR INTERESTED IN ACQUIRING THE PATENT RIGHTS, THEN CONTACT US NOW

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